By Mike Myatt, Chief Strategy Officer, N2growth
The media certainly loves to bash Wal-Mart, and Wal-Mart’s decision to not sell the newly released and profanity-laced album from the band Green Day is no exception. Green Day’s new CD is currently the number one celling CD in the country and the band is incensed that the nation’s largest retailer won’t sell the album. Wal-Mart actually offered to sell the CD, they just wanted Green Day to remove the profanity prior to doing so. Rather than Wal-Mart being applauded for its common sense approach to decency, it has been excoriated for accusations of censorship. In today’s post I’ll share my thoughts about why Wal-Mart’s decision has nothing to do with censorship and everything to do with sound business logic, brand stewardship, and doing the right thing…
I think it’s fair to say that Blogging for M&A has arrived when two banks merging spawns a blog. I saw a tweet (code for twitter post) from Dan Schawbel about the new 
If you wonder what smart companies do to gain market share in down economies just look at McDonald’s…McDonald’s plays brand offense. McDonald’s understands that playing brand offense is exactly what it takes for businesses to thrive in a down economy. In fact, over the last year they have flawlessly executed an aggressive brand assault on Starbucks that has been nothing short of pure genius. In today’s post I’ll contrast the marketing brilliance of McDonald’s vs. the tentative approach of Starbucks…
