Great Leaders Leverage Great Messaging
Posted on February 26th, 2010 by admin in Branding & Identity, Crisis Management, Mediums & Markets, Personal Branding
By Mike Myatt, Chief Strategy Officer, N2growth
Great leaders understand the power, influence, and leverage created by great messaging. Do you ever find yourself sitting back and marveling at those leaders who always seem to have the right thing to say? Contrast this with the feelings you have when you hear an awful sound-bite that makes a leader look either uninformed or unintelligent. The difference between the two aforementioned examples is that great leaders have mastered the art of finding the right message regardless of the medium, market, or constituency being addressed. In today’s post I’ll share some of the messaging secrets used by the best leaders…
Gossip in the Workplace…At first blush the topic of gossip may seem like a subject more worthy of coverage on the entertainment channel than a blog written for CEOs and entrepreneurs. However as much as I wish it wasn’t so, gossip is alive and well in the world of business. Anyone who has been in business for any length of time has likely been on the receiving end of gossip that didn’t feel so good. While the emotional distress associated with gossip can be dealt with fairly easily, the political discord that can erupt in an organization can be nothing short of disastrous. In today’s post I’ll share my thoughts on how to control gossip in the workplace…
This is the final post in a three part series on trust. The first post was an interview with 
As a follow-up to my interview yesterday with 
Accountability and transparency are hot topics today, and rightly so…Given this new found popularity, I felt that a piece delving into the topic of accountability would be both prudent and timely. Frankly, considering what the lack of accountability has done to our nation’s economy and political structure we should all be spending more time on the topic. However the truth is that few people really like to hear the “A” word applied to their individual circumstances, choices, decisions, and performance. Regrettably, this is precisely why we are embroiled with many of the daunting challenges facing our country today. Nothing keeps personal and corporate train wrecks from occurring more than a solid framework of accountability. In today’s post I’ll examine the many reasons for why accountability should matter to all of us…
Regardless of where you are in your life and your career, I can promise you one thing; you will consistently be faced with challenges and obstacles along the way. You will face physical, mental, financial, relational, and resource challenges among others. Instead of beating yourself up or giving in, it is critical that you develop the ability to learn from setbacks. In today’s post I will take a brief look at the beliefs that cause some to succeed where most fail. In a nutshell, dealing with barriers, obstacles, and setbacks is much more about attitude than aptitude. So my question is this; Do you have the attitude to thrive under pressure and to succeed, or will you implode when faced with a challenge?
Crisis management can in fact be a profitable endeavour when handled properly. If you are in business for any length of time you will at some point in time be party (willing or unwilling) to a major crisis that can affect not only the company you work for, but your career as well. A large portion of my practice deals with advising corporations and executives during a crisis to protect the corporate brand and the personal reputations of senior executives and board members. Given that in today’s business world, the likelihood of crisis is much greater than it was in times past, it never ceases to amaze me that corporations don’t have a crisis management team assembled and on hand ready to deal with trouble when it rears its head. The reality is that the proper handling of a crisis while never easy, can in fact be a very profitable endeavour. In today’s post I’ll discuss the upside of crisis management…
If you don’t think timing is everything, think again. If you’ve learned anything as a result of the events of recent weeks, it should be that timing matters…We’ve all recently witnessed that it doesn’t really matter whether you’re a politician, investment banker, CEO, or just an average citizen, when it comes to making a simple decision, managing a crisis, or attempting to exploit an opportunity, timing is everything. I’ve often heard people quip that they would rather be lucky than smart. While intelligence and good fortune are certainly both valuable traits to possess, neither of these traits holds a candle to having a great sense of timing…Luck is a hit or miss proposition, and we’ve all known many a brilliant underachiever. However it has been my observation that you will rarely come across someone who possesses a great sense of timing that is anything other than successful. In today’s post I’ll take a look at timing as key success metric…