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Is Podcasting a Viable Medium?

By Mike Myatt, Chief Strategy Officer, N2growth

Today’s Myatt on Mondays question comes from a Chief Marketing Officer of a professional services firm who asks: “Is Podcasting a Viable Medium?” I have answered questions like this each time a new medium comes to market. Over the years I’ve commented on fax machines, infomercials, e-mail, e-mercials, CD-ROM’s and DVD’s, Internet Yellow Pages (IYP), Instant Messaging (IM), Webinars, Blogging, and now in this post, Podcasting…



 

Interview with Ecademy’s Penny Power

By Mike Myatt, Chief Strategy Officer, N2growth

Penny PowerWith the unprecedented growth and undeniable success of the Blogosphere, Rupert Murdoch paying $580 million dollars to purchase MySpace, Facebook’s valuation resting comfortably in excess of $1 Billion dollars, and venture capitalists tripping all over each other to fund social networking companies before the ink is even dry on their business plans there is little doubt that social networking is at the forefront of today’s business climate. I recently had the opportunity to interview Penny Power, the founder of Ecademy. Ecademy, founded in 1998 is not only one of social networking’s pioneers, but having in excess of 80,000 members in more than 100 countries worldwide and operating in the black, Ecademy is also the leader in social networking for business. In the interview that follows you’ll have the opportunity to hear the inside story on social networking and one of its hottest companies.



 

WiMAX Anyone?

By Mike Myatt, Chief Strategy Officer, N2growth

If you’re not familiar with WiMAX you may want to take a few minutes to read this blog post because it is the next big thing in wireless broadband Internet access. WiMAX (Wireless Interoperability for Microwave Access) is like WiFi on steroids. It is a second generation protocol that allows for increased bandwidth efficiency (download speeds up to 1.5Mb), improved interference avoidance and will provide access to much higher data rates over longer distances. Whereas WiFi has a range of 300+/- feet, WiMAX has a range of up to 30 miles for fixed stations and up to 10 miles for wireless stations. This is not a far-off reality as it is already available in many locations around the US. This is more than just a new technology advancement, as WiMAX will have a far reaching ripple effect on business and capital markets as well.



 

Which Search Engine Reigns Supreme? The Answer Might Surprise You.

By Mike Myatt, Chief Strategy Officer, N2growth

Just think about how many times a week you search for something on the Internet 10, 20, 50, 100+ times? Reflect back upon any major business decision you’ve made over the last few years and my guess is that you utilized the Internet at some point in time to verify, analyze, research, confirm, compare, or evaluate something in regard to every one of those major decisions. The bottom line is that the key to your Internet experience begins with the search engine you choose to use. It is therefore important to understand which search engine will provide you with the best results and in turn the largest boost in productivity.



 

The Power of Instant Messaging

By Mike Myatt, Chief Strategy Officer, N2growth

If you think Instant Messaging (IM) is just for teenagers you may want to reconsider that thought I have been using IM as a business tool since it was first released in 1996. As the technology has improved and more people have gone online IM has just become a bigger part of my communications platform. With what is estimated at more than 150 million people using IM today it has come a long way in the last 10 years. For those that don’t have any exposure to instant messaging I’ll start with a brief description of the technology, its applications and corresponding benefits:



 

Web Applications Gain Ground on Desktop Applications

By Mike Myatt, Chief Strategy Officer, N2growth

I usually resist the temptation to write on the topic of programming as the subject matter of writing code doesn’t usually speak directly to my audience. However every now and then an advancement progresses far enough that its impact merits coverage. Besides, I’m a closet geek and I just need a fix every now and then, but have no fear as I promise to keep this posting brief.



 
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