Do You Have What It Takes To Be A Real Change-Maker? With Amy Radin

Amy Radin is an uncommonly pragmatic innovator who equips and inspires leaders to create impact.

She has had the unique opportunity to lead from the C-suite of top brands, guide as a board member, and act as an advisor across diverse sectors for digital, marketing, and innovation transformations at privately held middle-market businesses, high-growth startups, and not-for-profits.

What sets Amy apart is her understanding of the reality of organizational culture and complexity, the role of the customer, and her realistic approach to what innovation success requires. She uniquely lays the path between market needs and the internal mechanisms to deliver. She speaks in uncommonly pragmatic language and pres-ents with candor and authenticity — always leaving leaders with actionable and memorable insights they can apply immediately. Amy has been featured in numerous business publications and podcasts, including Forbes, Chief Executive, SmartBrief, and SHRM. She is the author of The Change Maker’s Playbook: How to Seek, Seed, and Scale Innovation in Any Company (City Point Press), awarded the Book Excellence Award for Best Business Book of 2020.

Key Leadership Takeaways:

  • The importance of not accepting traditional organizational push-back
  • Bravery and persistence really make innovation come alive.
  • What businesses need today is change makers: driven leaders who turn market disruption into innovation opportunities, creating real impact and value.
  • It all begins and ends with culture, an important lesson for organizations of every size.
  • Focus on the generation of innovative ideas (seeking), shepherd those ideas through organizational hurdles (seeding), and become a driver of real organizational performance (scaling)

Iron Sharpens Iron Movement – Resources:

The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding, and even fun when it is approached as a unique challenge, but it can also be polarizing, unpredictable, and scary. Success requires that leaders rethink how they lead to innovation. Leaders know they must set aside preconceived notions of what works and look to those who have already walked in their shoes. This is why The Change Maker’s Playbook was written and why it will become an ongoing resource for any innovation leader. 

Amy’s website

Amy Radin on LinkedIn

The Change Maker’s Playbook: How to Seek, Seed and Scale Innovation in Any Company

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