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Welcome to the N2Growth blog, a robust knowledge center of articles curated by our team of thought leaders. Our practice areas encompass a full range of knowledge and information that we regularly share with you to enable success and create positive impact in organizations. We invite you to comment, share, and be a part of the growing community of some of the most influential Executive Leaders in the world.
Assessing Brand Value
Assessing a brand's value is not rocket science, nor does it constitute ethereal hocus-pocus. Good brands have real value and understanding this is central to measuring whether or not your brand equity is increasing or whether you have a brand in decline. Whether you are a brand asset manager at a Fortune 500 company responsible for the brand of a product line, a professional concerned about…
Collaborate, Innovate and Dominate!
Those of you who know me or have followed this Blog for any length of time know how strongly I feel about innovation (see my Return on Innovation Blog Post) as a key driver in business. You also know how heavily I value partnering, venturing and collaboration as key leverage points. Independently these two concepts are powerful, but couple them together and they create a catalyzing effect of…
Interview with Ken Fisher
Ken Fisher is perhaps one of the most fascinating men of our time. He possesses both incredible intellect and genuine humility. He is a true renaissance man...A family man who has been married for 36 years, the best selling author (his current book The Only Three Questions That Count is ranked #14 on the NY Times Hardcover Bestseller list), The CEO of Fisher Investments, one of the most…
How to be a Good CEO: Breaking Down What Makes a Great Executive
We've all witnessed the CEO who tries to do too much, and conversely, most of us have also observed the chief executive in stealth mode who accomplishes very little. We've gladly followed the bright, affable and charismatic CEOs, and we've rebelled against the arrogant and self-indulgent executives who love to do little more than pontificate about their legendary prowess. So what makes a great…
Interview with Carolyn Kepcher
As most of you know I'm always interested in exchanging information with people who have successfully crafted strong personal brands through careful attention to managing their reputations while in the public eye. I recently had the pleasure of interviewing such an individual. Carolyn Kepcher formerly of The Trump Organization and best known to the public for her role as Donald's intelligent and…
Interview with Marty Secada
When it comes to the business of business few decisions are as pivotal as those surrounding capital formation issues. Understanding when to seek capital, where to look for funding, how to structure the deal and other such decisions are at a minimum complex, and if made incorrectly problematic if not disastrous. For those executives and entrepreneurs who deal with such issues, you're in for a…
The Truth about MLM
Today's Myatt on Monday's question comes from a CEO who asks: "I'm evaluating using multi-level marketing to accelerate my distribution Is there anything truly wrong with MLM?" Let me begin by disclosing that I am not involved in a multi-level marketing (MLM) and/or network marketing. Let me also be quick to state that in my opinion there is absolutely nothing wrong with the business model. In…
Interview with Mike Myatt
One of the hidden pleasures of being a long-term survivor of the entrepreneurial life is that you are afforded the luxury of being invited to participate in any number of interviews, focus groups, surveys, etc. I was recently asked to take part in a survey consisting of 20 questions posed to a group of 50 entrepreneurs. The purpose of the survey was to search for common traits possessed by…
A Capital Markets Overview
I am beginning to sense a change in the winds...While I'm certainly not a dooms-dayer, I am starting to show my bearish teeth as the capital markets are definitely starting to slow their momentum. Virtually anywhere I look, I'm seeing markets showing cautionary signals which I believe merit some analysis for those of you looking ahead. The good news is that healthy upward trending markets need to…
Promoting the CFO
When a company is looking to fill a senior operating or strategy position it is common to consider the possibility of promoting the Chief Financial Officer into that role. After all, CFOs are senior executives who typically exhibit sound judgment and are used to being charged with great levels of corporate and fiscal responsibility. So, should you promote the CFO into a senior strategy or…
Branding Demystified
Much of N2Growth's activities evolve around branding, one of my greatest business passions is the art and science of branding and about half of my personal practice is built around creating dominant corporate and personal brands. Because I eat, sleep and live branding I am always amazed at how many savvy executives and entrepreneurs don't understand the importance of building significant brand…
Dancing with my Writer’s Block
I don't usually fall prey to writer's block, but last night I was really struggling. I decided to take a break and clear the cobwebs by watching "Dancing With The Stars" with my wife. As I watched Jerry Springer, Emmitt Smith, Joey Lawrence, Mario Lopez, and the rest of the celebrity cast sashay across the dance floor my writer's block vaporized and I found myself back at the keyboard. OK, the…
Customer Relationship Management
Customer Relationship Management (CRM) is a core business practice that most everyone reading this post will be familiar with at some level. It is likely that you've read about CRM, have attended workshops and seminars on the subject and perhaps you even believe you've implemented what you feel is a CRM initiative. While customer relationship management is certainly not a new business practice it…
Executive Coaching…The Ultimate Advantage
Executive coaching is here to stay...Retaining the services of an executive coach or mentor represents what I believe to be the ultimate business advantage available to professionals. With the numerous studies that have been authored which provide ample data affirming the extraordinary results that can be achieved through utilizing an executive coach I'm always amazed at the number of…
The Importance of Building Rapport
Today's Myatt on Monday's question: "How do you create rapport with people?" comes from a noted author, educator, and leadership coach. At first glance, you may be thinking that today's question may not induce the most stimulating or thought-provoking discussion and analysis. If this is what you think, you couldn't be more inaccurate in your evaluation. Unlike previous Myatt on Mondays features…
Passion Equals Purpose
Passion is a key driver in achieving success because passion creates purpose. Purpose, in turn, creates focus, focus leads to results and results will normally move you closer to the fulfillment of your goals. I have worked with countless executives and entrepreneurs and consistently find that those professionals who exhibit an undying passion for what they do stand apart from the crowd. In…