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The Importance of Building Rapport
Today's Myatt on Monday's question: "How do you create rapport with people?" comes from a noted author, educator, and leadership coach. At first glance, you may be thinking that today's question may not induce the most stimulating or thought-provoking discussion and analysis. If this is what you think, you couldn't be more inaccurate in your evaluation. Unlike previous Myatt on Mondays features…
Passion Equals Purpose
Passion is a key driver in achieving success because passion creates purpose. Purpose, in turn, creates focus, focus leads to results and results will normally move you closer to the fulfillment of your goals. I have worked with countless executives and entrepreneurs and consistently find that those professionals who exhibit an undying passion for what they do stand apart from the crowd. In…
Why Angel Investors Might Not Be For You
There is hardly a week that passes where I don't receive numerous inquiries about using "Angel" investors to finance early stage companies. I entered the phrase "Angel Investor" into Google and received almost 6 million returned searches comprised of everything ranging from individual investors to various groups, clubs and syndicates purportedly looking for deals, to investment portals where…
Public Speaking
I had my first paid public speaking engagement in 1985 and it has been a love-hate relationship ever since...I love to speak but have always hated dealing with the details surrounding booking new engagements. Even though getting new speaking engagements has not been an issue for some time now (everyone does me a favor and finds some wood to knock-on), I know that it remains an issue for many…
Venture Capital Prefers US Market
Venture Capital firms talk a good game when it comes to internationally diversifying their portfolio, but how aggressively do they really seek offshore investment opportunities? According to a recent study published Deloitte & Touche and the National Venture Capital Association apparently not very often. It seems that VCs feel that domestic investments are more attractive when contrasted to…
Interview with Ecademy’s Penny Power
With the unprecedented growth and undeniable success of the Blogosphere, Rupert Murdoch paying $580 million dollars to purchase MySpace, Facebook's valuation resting comfortably in excess of $1 Billion dollars, and venture capitalists tripping all over each other to fund social networking companies before the ink is even dry on their business plans there is little doubt that social networking is…
Private Equity vs. Venture Capital
Based upon numerous requests from N2Growth Blog readers and subscribers I will be publishing my advice and opinions in answer to your questions each Monday. Any questions related to the topic of business in general (Branding, Finance, Leadership, Talent Management, Marketing, Sales, PR, Strategy, etc.) are fair game. While I will do my best to accommodate as many requests as possible, the reality…
Interview with Phil Gerbyshak
One of the requests I've had of late is to begin conducting interviews with Authors, CEO's and other business personalities that would be of interest our readers. Well, ask and you shall receive....I first stumbled across Phil Gerbyshak on the blogosphere by posting a comment on an article he authored. An e-mail dialogue ensued, and a few weeks later Phil and I have learned that we have many…
How’s Your Elevator Pitch?
One of the first and most important professional communication techniques I was taught in business was the importance of developing an "Elevator Pitch" a very short statement describing what it is that you do. In fifty words or less (about 30 - 45 seconds) you should be able to communicate who you are, what you do, who you do it for, and how people benefit from what you do. What I have come to…
Casting Stones
There has been much written about the life and death of Ken Lay since he passed away. I have long made it a point not to sit in judgment of others as it is very difficult to properly connect the dots from afar. It is my belief that there are indeed at least two sides to every story and that what often times appears in the media as hard news can actually be editorial commentary that may or may not…
The Power of Personal Branding
With as much as 80% of a corporation's net value being comprised of its brand equity, it's no wonder that almost 1.5 trillion dollars are spent on corporate branding initiatives. While most CEOs readily understand the need to build brand equity at the corporate level or for products, services, intellectual property, etc., very few understand the substantial benefits that are created from…
The Name Game: Part 3
This is the 3rd and final post in this series on naming. The first post dealt with how to select a naming firm, the second post addressed the components that go into creating a great corporate name and this post will deal with other venues within the naming field. A lot of focus and attention is brought to bear on the topic of corporate naming as this is the most visible high impact area of…
The Name Game: Part 2
Today's post is part two in a three-part series on naming. Yesterday's post contained advice on how to select a naming firm and today's post will cover the elements that go into creating a great name. Contrary to popular belief all of the great names have not already been taken. So, what are the components of a great name? While the answer varies a bit from industry to industry the following…
The Name Game: Part 1
The disciplines of branding and corporate identity have long been personal passions of mine, and nothing within this genre holds a greater fascination for me than the practice of corporate naming. This post is the first in a three-post series and will discuss whether corporate naming should be handled as an internal initiative, or whether it should be outsourced to a professional naming firm.…
What Really Matters?
I must confess that I'm not a movie critic and I've never written a film review, but I guess there's a first time for everything. I just returned from the movie theatre with my family where we watched Pixar Studio's "Cars". On the way to the movie, I was giving some tongue in cheek grief to my wife about being dragged to an animated film (I'm normally more of an action film kind of guy) On the…
How to Capitalize on a Strong Brand
OK, so you've made all the right moves and built a strong, recognized brand Now what? Don't make the mistake of many companies who rely on existing brand recognition to carry them forward. Rather take your recognized brand equity and leverage it into new strategic partners, broader and deeper customer relationships, and new products and services. The fastest path from brand recognition to brand…