Archive for May, 2006
What’s the best way to build your brand?
Thursday, May 25th, 2006By Mike Myatt, Chief Strategy Officer, N2growth
Assuming that you have deep pockets and a lot of patience, growing a recognized brand isn’t difficult spend heavily across all mediums with consistent, creative, on message advertising while simultaneously conducting an aggressive public relations campaign. Avoid controversy, maintain a high likeability factor, be a business of character that engenders trust and confidence on the part of your target market(s), produce a quality product or service at a competitive price point and provide great customer service.
Read The Full PostThe Impact of Globalization on Business
Monday, May 22nd, 2006By Mike Myatt, Chief Strategy Officer, N2growth
I have over the years had the opportunity to transact business in various parts of Asia, the Middle East, Canada, Central and Latin America, Russia and former Eastern Block countries, India, and the European Community. Conducting business on a global basis has always been of great personal interest to me, and it has also been both a pleasurable and financially rewarding experience. However the days of doing business abroad are no longer a luxury. The ability to conduct business internationally is an absolute necessity if you hope to remain competitive in today’s marketplace. In today’s post I’ll look at the impact of globalization on business…
Web Applications Gain Ground on Desktop Applications
Sunday, May 21st, 2006By Mike Myatt, Chief Strategy Officer, N2growth
I usually resist the temptation to write on the topic of programming as the subject matter of writing code doesn’t usually speak directly to my audience. However every now and then an advancement progresses far enough that its impact merits coverage. Besides, I’m a closet geek and I just need a fix every now and then, but have no fear as I promise to keep this posting brief.
Read The Full PostThe Typical Approach to Capital Formation is often the Wrong Approach
Wednesday, May 17th, 2006By Mike Myatt, Chief Strategy Officer, N2growth
The architecture of your corporate capital formation strategy should be engineered by design and should not be something that evolves by default over time. However all too common is the enterprise that organizes itself improperly out of the gate by making the wrong choice of entity, issuing the wrong type, class and amount of stock or member units, seeking equity investments either from the wrong sources or at the wrong time, utilizing the wrong form of debt financing and the list goes on In today’s post I’ll examine some common capital formation mistakes to avoid.
Read The Full PostAbout ready to promote your CFO into an operating or strategy role? You may want to think twice
Wednesday, May 17th, 2006By Mike Myatt, Chief Strategy Officer, N2growth
When the Chief Executive Officer is looking to fill a senior operating or strategy position it is common to consider the possibility of promoting the Chief Financial Officer into that role. After all CFO’s are senior executives who typically exhibit sound judgment and are used to being charged with great levels of corporate and fiscal responsibility.
From the CFO’s side of the equation their only potential to move up in the corporate hierarchy is to move out of finance and into operations or strategy. For those CFO’s looking to advance their career this typically means taking on the title of President, Chief Operating Officer, Chief Investment Officer or Chief Strategy Officer.
Read The Full PostCan You Stand by your Decisions in the Face of Controversy?
Monday, May 15th, 2006By Mike Myatt, Chief Strategy Officer, N2growth
This will be a short, but personal blog post Standing behind decisions that everyone supports doesn’t particularly require a lot of chutzpa. On the other hand, standing behind what one believes is the right decision in the face of tremendous controversy is the stuff great leaders are made of.
We have all witnessed the damage that can occur to good people attempting to do the right things when they have been harmed by false statements, propaganda and/or the rumor mill. A good friend and mentor of mine is currently experiencing this nightmare. My friend is a person of great moral character and integrity who recently made the decision to reengineer his business in order to better align the enterprise with his personal beliefs and goals.
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