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Archive for January, 2008

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The Conflicted Executive

Thursday, January 31st, 2008

By, Mike Myatt, Chief Strategy Officer, N2growth

When it comes to productivity at the C-suite, many CEOs tend to struggle with decisioning what constitutes highest and best use of their time.  It has been my experience that all CEOs, regardless of tenure or ability, tend to find themselves conflicted with this issue at some point in time. While all employees deal with this same issue, it is infinitely more complicated for the chief executive. In today’s post I’ll provide some thoughts about how to maximize the use of your time while removing some of the more typical internal decisioning conflicts…

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The Truth About PR

Tuesday, January 29th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Much to the chagrin of traditional PR firms, the practice of public relations is changing faster than most firms can keep pace with. Traditional firms who define their practice by writing press releases and conducting media pitches are seeing clients jump ship faster than Presidential candidates can sling mud. PR firms that “get it” have surpassed advertising agencies moving into the forefront of brand building, reputation management and influence peddling. In today’s post I share my thoughts on the changing landscape of public relations…

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She Misspoke…

Sunday, January 27th, 2008

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Knowledge Management

Friday, January 25th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

One of great challenges for any business is to learn to efficiently and cost effectively leverage knowledge on an enterprise wide basis. We have all heard the saying that “knowledge is power” we’ve all also heard the refinement of that saying which states that “the application of knowledge is power”. I prefer to take it one step further and say that “the successful application of knowledge at the right time, for the right reasons, and with the proper emphasis results in a certainty of execution that creates power.” In this blog post I’ll provide you with some insights that will help you to not only leverage your knowledge to increase returns, but also how to protect your knowledge to mitigate risk.

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Search Marketing

Thursday, January 24th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Search Engine Marketing has always played a critical role in managing the visibility of a company’s online brand. However with the Internet becoming what is arguably today’s dominant medium, Search Engine Marketing has also risen to become a key driver in a company’s overall brand strategy. Regrettably the maturity of the products and services that comprise search engine related disciplines come at a time when the industry has never been more complicated and difficult to navigate. Even though businesses today have many more options with regard to how they execute their search engine initiatives, I find that many marketing executives struggle more today with their online marketing strategies than they did a few years ago. In today’s blog post I’ll share my opinions on the current state of the Search Engine Marketing Industry.

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How Productive Are You?

Wednesday, January 23rd, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Let’s face it, productivity is the standard by which most of us are judged in the business world. At the end of the day, in most business environments, your destiny is likely to come down to a “what have you done for me lately” type of evaluation. My question to you is this…Are you as productive as you think you are, or even as productive as you used to be? Would your co-workers agree with your assessment? In today’s post I’ll share my thoughts about any number of different things that can adversely affect your ability to produce, as well as some of the key items that can leverage your ability to optimize productivity. 

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Thought Leadership

Tuesday, January 22nd, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Thought Leadership...not what it used to beThought Leadership…What is a thought leader, and what does thought leadership mean in today’s business world? As much as some people wish it wasn’t so, a thought leader is not someone who simply restates someone else’s views and positions. Furthermore, beyond uniqueness of thought, a true thought leader’s positions also challenge established norms and conventions. Moreover, the true litmus test for a thought leader is when their unique ideas are implemented in the marketplace, they tend to create disruptive innovation, and often change the way we view the world. In today’s post I’ll examine the subject of thought leadership in an attempt to separate fact from fiction

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Politically Correct Thinking

Monday, January 21st, 2008

By Mike Myatt, Chief Strategy Officer, N2growth 

Is this a self-portrait?Today’s Myatt on Mondays question comes from an entrepreneur who asks: “How do you feel about Political Correctness in the workplace?” In thinking about how to answer this question it became apparent to me that my answer was going to quickly evolve into another rant as there are few things in business, and in life in general, that I loathe more than those who adopt a politically correct stance. That being said, buckle-up and join me for a ride as we journey into the politically incorrect mind of Mike Myatt…

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Board Relations

Thursday, January 17th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Over the years I’ve met more than a few CEOs who paid little or no attention to their board of directors, only to find themselves wondering what went wrong as they were being ushered out the door prior to the expiration of their employment agreement. As a CEO, your board can be one of your greatest allies. Conversely, and just as easily, they can be a significant contributor to your undoing resulting in an early and unnecessary demise. In today’s post I’ll deal with a skill set that all successful CEOs excel at…managing board relations.

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Risk Management Made Easy…

Wednesday, January 16th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Accountability is the lowest cost, most practical, and most productive form of risk management and quality assurance that can be implemented across an enterprise. Put simply, accountability is really nothing more than a common sense understanding that decisions made within a framework are going to have a greater chance of success than those made in a vacuum. What type of checks and balances exist within your business environment? Who are you accountable to, and who is accountable to you? In today’s post we’ll examine not only the benefits of accountability, but also how to implement a framework for accountability within your business…

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