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Archive for March, 2008

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The Hierarchy of Knowledge

Monday, March 31st, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Today’s Myatt on Monday’s question comes from a CEO who asks: ”what is the best way for me to synthesize the overwhelming amount incoming information I receive while making the best decisions possible in a timely fashion?” While I have written often on the subject of decision making, today’s question is a bit more narrow in scope asking for advice surrounding the filtering of various inputs. In today’s post I’ll address what I refer to as the hierarchy of knowledge which will provide an answer to today’s question…

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Comcast is the Worst Company Ever

Saturday, March 29th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

In our area Comcast has a virtual monopoly on communication services in that they are the only vendor that provides a true bundled solution comprised of Internet, telephone, and cable. What’s more, they are aware of their dominant position in the market and truly abuse the situation. There are good companies, bad companies, and then there’s Comcast…Comcast is probably the worst company I’ve ever done business with, and is a perfect case study in how not to operate a business enterprise. Comcast finally hit an all time low with me this morning, and in today’s post I’ll share their most ridiculous and insulting tactic yet…

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Secondary Markets 101

Wednesday, March 26th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

With the meltdown in credit markets over the past several weeks I thought it may be insightful to look beyond the typical cries of mutual greed on the part of lenders and borrowers alike to some of the lesser known underpinnings associated with this debacle. I’m not disputing for a second that many lenders have pushed the razor’s edge with aggressive, perhaps even in some cases predatory lending, and that many borrowers were (and still are) all too willing to accept potentially disastrous loan terms in an attempt to create a short-cut in the wealth building process. However my suspicion is that most of you reading this post don’t have clear visibility to the fact that there is a third head to the greed monster which I’ll reveal in today’s post…

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Diversity

Monday, March 24th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Diversity is a very real issue in business today. In fact, you’d be hard pressed to find anyone under the age of 40 who hasn’t been exposed to some form of diversity training. That being said, and since “race” has been a huge topic in the media of late, I thought I’d take the opportunity to share my perspective on how diversity is impacting the business of business…

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CEOs and Team Building

Thursday, March 20th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Your success as a CEO will be largely tied to your team building ability. Not only do great CEOs understand how to recruit a top executive team, but they also understand how to build cohesion among team members by leading them from the front by example. Great CEOs realize the importance of being consistently and intensely engaged with their CXOs. They understand how to effectively deploy these highly productive and valuable team members to create tremendous leverage and velocity across the enterprise. In today’s post I’ll share the questions that great CEOs use to align the interests and focus the efforts of their executive team…

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The No Spin Zone…

Wednesday, March 19th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

In the wake of some of the recent, and highly publicized business, financial, and political scandals which seem to dominate the media of late, I thought it might be an opportune time to revisit a post I authored some time ago about the value of truth. If you peel back the layers on most of the debacles that often transform themselves into highly sensationalized headlines, you’ll see that said problems often begin with rationalizations, justifications, posturing, and spin being substituted for the truth. I think sometimes we all need to revisit reality and examine why we do the things we do, and hopefully the text that follows will be of some use in this regard…  

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Mid-Market Capital Opportunity

Friday, March 14th, 2008

By, Mike Myatt, Chief Strategy Officer, N2growth

Today’s post will focus on the analysis of mid-market capital providers, which I believe provide the most significant opportunity for companies seeking funding in today’s tight credit markets. If on one end of the spectrum you’ve recently been given the cold shoulder by a bulge bracket lender, or at the other end of the spectrum been rebuffed by a smaller financial player, you’re not alone. In the text that follows I’ll lead you to the pot of gold at the end of the rainbow…the mid-market capital providers.

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How to Create a Powerful Tagline

Thursday, March 13th, 2008

By Mike Myatt, Chief Strategy Officer, N2growth

Are Unique Selling Propositions (USP) different than Taglines? The correct technical answer is absolutely yes, but you’d be surprised at the number of people (even marketing types) that don’t know the difference. However the truly sad part is not just in the lack of understanding, but in the missed applicational leverage and lost opportunity costs associated with the lack of understanding. In today’s post I’ll define the difference between the two, as well as how to use each of them to their maximum benefit…

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Learning from Eliot Spitzer

Wednesday, March 12th, 2008

By, Mike Myatt, Chief Strategy Officer, N2growth

The recent debacle surrounding New York Governor Eliot Spitzer has dominated the media headlines in the last few days. While I have long made it a point not to sit in judgment of others as it is very difficult to properly connect the dots from afar, it is my belief that there is something to be learned from any gross error in judgment. In today’s post I’ll attempt to stay away from personal accusations and will provide you with my thoughts about what can be learned from such a tragic and public mistake…

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Website Traffic Analysis

Tuesday, March 11th, 2008

By, Mike Myatt, Chief Strategy Officer, N2growth

Subjecting website traffic to intense analysis is the key to breaking the code to improving conversion ratios and watching your success on the internet skyrocket. Understanding the basic logic surrounding this premise, it amazes at how few companies truly understand the key metric driving website success…traffic. In today’s post I’ll share a bit of information that will help you gain a better understanding of the value of website traffic analysis…  

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