At N2Growth we don’t believe in multi-year digital transformation projects. We help clients to reimagine and reinvent their business model to compete in a digital world, and to do it quickly. We use our proven, proprietary i6© Strategic Digital Framework, with deep information-centric technology expertise to produce unique actionable results. With our DigitalClarity© suite of solutions we can unlock hidden value and drive real impact and return in ways other consultancies simply can’t.

New Normal

Traditional Digital Transformation is already a losing proposition. It’s wildly complex, financially daunting, and far too slow. N2Growth has a completely unique approach to helping clients deal with competing in a Digital world, no matter where they are on their journey. We focus on giving you immediate, short-term wins you can build upon regardless of where you are on the digital continuum. There’s no need to get caught-up in black-box consulting – let us help you cut through the ethereal and manage both your digital risk and opportunity.

The hard truth is that Digital snuck-up on even the most sophisticated global businesses. We’ve entered an era where the rate of digital change simply doesn’t tolerate legacy-based business models and the leadership, strategy, technology, talent, organizational design, and cultural mindset that protects them. Huge investments with a large consultancy are not the solution to your problem – it only amplifies the problem and forestalls the solution.

Enter DigitalClarity©: N2Growth’s answer to traditional Digital Transformation initiatives. N2Growth’s DigitalClarity© is the only truly comprehensive risk reduction program for digital transformation initiatives in the market. It’s smart and affordable insurance. If you haven’t hired a digital consultancy, N2Growth can help you map your digital agenda and then lead the vendor identification and selection process. If you’ve already engaged a consultancy, N2Growth sits in between your leadership team and the transformation consultants to extract maximum value – we keep the consultants honest and engaged by holding them accountable, managing delivery risk, and driving faster, more meaningful outcomes at lower costs.

Bottom line: We provide better visibility and insights, more clarity, a certainty of execution, and our fees are paid for out of value creation, cost savings and performance accelerators.

Digital Reimagination Services

  • DigitalClarity© – Digital Risk Management services for new or ongoing digital initiatives.
  • i6© Digital Strategic Framework: N2Growth’s proprietary digital framework for developing, refining or reimagining your Digital Agenda.
  • Data Modeling – Predictive Analytics: Custom data modeling and analytics made to order. Create a one-off model, solve for an individual challenge/opportunity, or develop a custom offering via our Digital as a Service platform.
  • Digital Baselining Assessment: Diagnostic driven assessment across 8 dimensions.
  • Digital Talent Acquisition: Ranked by Forbes for three years running as one of America’s Top Executive Search Firms, N2Growth’s executive search team can help you acquire tier-one digital talent.
  • Digital Talent Assessments: N2Growth has the only AI driven talent assessment in the market. Our cognitive psychometric assessment, Cognitive TotalFit© powered by IBM Watson® is the absolute market leader in leadership assessments.
  • Digital Education & Development: N2Institute, N2Growth’s fully accredited leadership academy offers digital education and development courses to help your organization build next generation digital capabilities to maintain a competitive edge in the market.
  • Digital Vision Story: Aspirational goal and over-arching cognitive strategy.
  • Digital Gap Analysis: Opportunities identification, prioritization and maturity adoption curve.
  • Digital Reimagination Planning: Detail project/program, implementation plateaus and incubation – begin with end in mind.
  • Digital Plan Administration: PMO/IMO and Roadmap execution.


Data is the new natural resource and the basis for competitive advantage

Today every consumer generates One Gigabyte of digital exhaust daily in the form of web/text, mobile/location, social, transaction, audio, visual, IoT, etc.  80% of the worlds information is unstructured dark data.  We are at a tipping point, a watershed shift to digital intelligence where discovering previously unseen patterns, drawing new inferences and identifying new relationships from vast amounts of data becomes the imperative.   A good historical analogy comes from the dawn of the internet.  Although hard to imagine today, early-on corporations viewed the commercial internet as an efficiency tool.  Siloed IT departments were commissioned to perform exploratory projects.  Today the internet is ubiquitous, imbedded in every function with major winners and losers in the process.  The combination of Big Data, coupled with advancements in Artificial Intelligence and a myriad of other technologies represents a similar tipping point moment.




Disruption occurs when a company faces a challenger that offers more value to a customer than the client can provide

Clients need to drive from best practices to next practices


  • Strategy
  • Customer
  • Data
  • Big Data
  • Analytics
  • Era
  • Skills
  • IT


  • Fast-Follower
  • Mass Marketing
  • Internal Structured
  • Data Warehouse
  • Descriptive (Dashboard)
  • Programming (if-then-else)
  • Programer
  • Systematic


  • Innovator
  • Personalized Engagement/ Digital Agent
  • External Unstructured
  • Data Lake: Volume, Variey and Velocity
  • Predictive (Forecast) + Prescriptive (Optimize)
  • Cognitive Era (AI/ML/NLP)
  • Curator and Cognitive Architect
  • Agile 2 step IT


Digital is more of a strategy, leadership, culture and talent issue than a technology issue.

Digital Reinvention does not happen haphazardly, it occurs when business models and methods are re-imagined by courageous leaders will to manage opportunity more than risk, focus on next practices more than best practices and who are committed to beating their competition in the future.

This must no longer remain the exclusive province of IT organizations.  Information-driven innovation needs to permeate all functions.  C-Level leaders across all functions need to infuse a culture of innovation that leverages their core competencies in new and innovative ways.  Leaders who fail to embrace new thinking do so at their own peril.  Leaders must see digital transformation as the opportunity to create advantage, to deliver value and to innovate at scale.


To thrive in the new normal, here is our approach to digital reimagination

  • Customers:
    • Target Definition/Segmentation
    • Re-imagine customer experience and journey
    • Dimensions to value: agility, channels, personalized engagement, choice, reduced friction, customer engagement, collaboration, efficiency
    • Collect customer data – what they do and what they say.  Descriptive value comes from not just using the data for market research, but applying for predictive (what will happen) and prescriptive (optimized) decision making
    • Sales Drivers: Increase sales to existing customers, new customers, higher share of switchers, channel management / new channels and networks
  • Competition:
    • Current
    • New entrants: Manage Innovator’s Dilemma challenge
    • Blindspot identification
  • Data:
    • Data Strategy: Every company needs a data strategy
    • Big Data: Structured + unstructured, including web, social, location, public/govt, etc.
    • Turning data in to business value – Framework includes: Insights/correlation/causation, targeting/segmentation, personalized engagement/1:1, context/frame of reference
    • Monetize corporate data assets
  • Innovation:
    • Use case identification by function and prioritization
    • Cognitive Development: opportunity identification and prototyping
    • Go-to-market launch in a box of minimum viable product (MVP)
    • Prioritization based on their fit with their overall business strategy
    • Incubation of low hanging fruit opportunity
    • Implementation of MPV – Project Management
  • Organizational Alignment:
    • True-up skills: Criteria includes Proven track record, domain expertise, industry knowledge and cultural fit
    • Innovation requires leadership, organizational and cultural adaptation
    • Leadership alignment, design thinking, cultural change and business strategy all remain key elements
    • Proper allocation limited resources – FIT
  • Value:
    • Compelling ROI Business Case justification
    • Business outcomes, not science projects
    • Alignment of implementation to business outcomes
    • Crawl -> Run Execution at pace and scale for operation benefit
    • Practical considerations: Increasingly client’s want to see the art of the possible in order to envision the future


N2Growth seamlessly integrates Digital Reimagination into other practice areas.  Our by-design framework and tools creates an evolving eco-system not a plan. We don’t produce tired slide decks, we help you operationalize innovation and competitive advantage – big difference.

We leverage thought leadership and deep domain expertise across our global practice areas of strategy, culture transformation, leadership development, organizational design, risk, executive search, and executive coaching. It’s not strategy in a vacuum, but applying innovation to your old strategy process to create greater velocity, value and advantage.


Information security is a business issue and not solely a technology “thing” that’s managed by the Information Technology (IT) department. We seek to understand your business needs first, so your information security investment provides the greatest value. N2Growth Cybersecurity advisors work diligently to effectively and efficiently secure our client’s business.